Do you need an image website or a shopping website?
Q: Do you need an image website or a shopping website?
◆ Image website definition: To promote a patent or brand, let customers know what your company or this product is doing.
When you have the following purposes, all you need is to make an "image website".
◆Purpose：
1. Brand positioning: Introduce the trend of your own brand, so that the public can understand the brand's market and positioning.
2. Service content: The service items provided to customers are sold to the outside world for their own capabilities.
3. Patent description: Special skills, unique patents, or awards that have been won.
4. Business philosophy: The initial intention of the company or brand to operate.
5. Product advantages: For a series of products launched by the company or brand, the advantages are described in detail.
◆ The general website structure is as follows：
About us, product introduction, service items, latest news, contact us
◆Definition of shopping website: It provides online shopping functions, allowing customers to complete the cash flow and logistics process through the platform on the website, and receive goods.
◆Function：
1. Product editing on and off the shelves: Add photos and descriptions to the shelves of products on and off the shelves.
2. Shopping cart: Put the goods in the shopping cart and delete the purchased quantity.
3. Jinliu payment: link third-party payment media on the market, such as credit cards and Green World.
4. Order processing: order status updates and notifications.
5. Commodity shipment: combined with logistics and distribution.
6. Member account: Member account number and purchase records, provide a database confidentiality mechanism to ensure unquestionable information security.
◆ The general website structure is as follows：
Products, about us, exploring physical stores, latest news, frequently asked questions
Q: What is a one-page website?
Recently, the one-page website (Landing Page) that the industry prefers to produce, why is it oriented to this one-page design?
Because in order to obtain a "high conversion rate", the marketing team reduces the situation where customers can't help but jump out when browsing many pages of the website.
Cut the main points on one page, quickly absorb the content, and impress customers.
Therefore, in the early days when you are not sure whether to spend time building a multi-page website, you can make a one-page website without losing a choice.
Regardless of the "image website" or "shopping website", it can be made into a one-page website.
